Crowdfunding vs traditional financing: a comparison to understand differences, advantages and disadvantages of each financing mode.
The main risks for members investing in equity crowdfunding and those that may arise for pre-existing members with the entry of new investors.
Email marketing for crowdfunding is a strategy that cannot be excluded from the communication plan to find investors.
Equity crowdfunding and "traditional" capital raising both aim to raise capital to grow, but they have some fundamental differences.
Crowdfunding for sports is a valuable tool to address the lack of funding, but also to redefine the bond between clubs and fans.
An effective landing page is an essential tool for the success of a crowdfunding campaign, as it is the first point of contact between the project and potential backers.
Promoting the crowdfunding campaign on social media is crucial: whatever the target audience of potential investors is for a company today, it is sure to be found (also) on social.
False myths about crowdfunding sprang up like mushrooms in the early years of the phenomenon's development and are struggling to die. It is time to dispel them.
A recent TechCrunch blog article shone a spotlight on the added value of crowdfunding beyond raising capital and offered a comparison between crowdfunding and venture capital.
Creating a community of "true fans" around your brand is crucial to its long-term success, but it requires time and effort. This is where crowdfunding can come to the rescue, a tool that serves not only to raise capital, but also to build a solid and lasting relationship with one's most loyal customers.
