Crowdfunding is a powerful tool for validating a business idea because it combines capital raising and direct feedback from the market.
Crowdfunding has many strengths that can offer solutions to startup problems.
A recent TechCrunch blog article shone a spotlight on the added value of crowdfunding beyond raising capital and offered a comparison between crowdfunding and venture capital.
The ECSP Regulation is changing the crowdfunding market and opening new opportunities for both platforms and entrepreneurs.
One of the concepts that aspiring startuppers have to deal with when seeking capital for their business is that of pre-money valuation.To get a complete picture of the topic, one must understand the difference between pre-money and post-money value of a company.
Work for equity is a practice that allows companies to remunerate their employees and contractors by offering them company shares instead of money. It is also a great complementary tool to a SAFE or equity crowdfunding campaign, if used in the right way.
It can be difficult for a startup or SME in Italy to gain access to bank credit because the parameters required to have a good credit rating are often unattainable and the conditions to be met following any financing are onerous for these types of companies.
To raise funds, not only in crowdfunding, it is necessary to determine a pre-money valuation of the company.
Account Based Marketing is a B2B marketing and sales strategy that is an alternative to the classic purchase of online and offline advertising space, allowing you to bypass high advertising costs and reach a carefully selected target audience based on your needs.
The least efficient way to do crowdfunding capital raising is to consider it an extraordinary, tedious but necessary operation. The most efficient one is to make capital raising a business asset.
Turbo Crowd is the first crowdfunding marketing consulting company and is a trademark owned by Italia Digitale SRL.
Headquarters: Via Monte Nero 82 – 20135 Milan, Italy
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