Cam.TV is a social platform dedicated to creators and professionals created with the goal of providing a space where they can publish and earn money with their content. In 2021, it launches a fundraising campaign through STO to implement the platform's functionality and improve copyright protection for creators.
The name Brewdog is linked to perhaps the world's most celebrated crowdfunding campaigns, which have become a veritable model for successful marketing strategy in equity crowdfunding and beyond.
Lindo is the project of startup Giacal Ltd. to provide professional home cleaning services, which conducted a successful equity crowdfunding campaign in late 2022.
Some countries in the world find it more difficult to access funding than others. In those countries, it is especially important to bring in sustainability projects: crowdfunding can be a great ally for implementing environmental projects in developing countries.
Mosaico Spirits is an innovative startup that has patented a new gin production technique and ran a successful crowdfunding campaign in early 2023
Bookdealer is the marketplace for independent bookstores that in the fall of 2022 conducted a successful equity crowdfunding campaign to finance its growth.
This past July 20, the Milan Polytechnic's Crowdinvesting Observatory released its usual annual report on crowdfunding trends in Italy.
In order to raise capital, it is essential to have well-defined marketing and sales processes in place in the company, which once implemented will be instrumental in improving the efficiency of sales strategies forever.
The integration of S.A.F.E and equity crowdfunding generates an efficient strategy for the growth of a startup.
The stock exchange listing is an important step for a company, but it does not have to be the prerogative of large corporations: with crowdfunding listing it becomes within the reach of startups and SMEs as well and opens new avenues of access to the capital market.
The S.A.F.E agreement and equity crowdfunding are both capital-raising instruments that lead towards enlarging the shareholder base of a company, but through very different routes. It is because of these differences that they can be two complementary instruments, rather than mutually exclusive, and enrich a company's capital-raising opportunities.
One of the main concerns of aspiring entrepreneurs grappling with launching a startup is capital. Finding funds becomes a real obsession, to the point that it risks making people forget other equally important aspects, such as validating the product or service you intend to propose. It is wise to always remember that it is useless to have mountains of capital at your disposal if there is no one willing to buy what you want to sell them.
Turbo Crowd is the first crowdfunding marketing consulting company and is a trademark owned by Italia Digitale SRL.
Headquarters: Via Monte Nero 82 – 20135 Milan, Italy
VAT number: IT11914080962
